Category: B2B

27 Apr 2010

Manufacturer’s and the Direct to Consumer Approach

by Greg Randall

B2B, eCommerce 1 Comment

Are you a Manufacturer who has serious concerns about moving to a direct to consumer approach?  A blog post from E-consultancy titled, “Why Not Selling Online Can Damage Your Brand” covers many key reasons why a direct to consumer approach has become a “must have” in building a Manufacturer’s brand.

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